PRESS RELEASESeptember 12, 2017
Featuring New Glass and Aluminum Design, Retina HD Displays, A11 Bionic Chip, New Single and Dual Cameras with Support for Portrait Lighting, Wireless Charging and Optimized for Augmented Reality
Cupertino, California — Apple today announced a new generation of iPhone: iPhone 8 and iPhone 8 Plus. The new iPhone features a new glass and aluminum design in three beautiful colors made out of the most durable glass ever in a smartphone, Retina HD displays and A11 Bionic chip, and is designed for the ultimate augmented reality experience. The world’s most popular camera gets even better with single and dual cameras featuring Portrait Lighting on iPhone 8 Plus, and wireless charging brings a powerful new capability to iPhone. Both devices will be available for pre-order beginning Friday, September 15 in more than 25 countries and territories, and in stores beginning Friday, September 22.
“iPhone 8 and iPhone 8 Plus are a new generation of iPhone that improve on everything we love about iPhone,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPhone 8 and iPhone 8 Plus have new glass and aluminum designs, new Retina HD displays and A11 Bionic — the smartest chip ever in a smartphone. Packed with more advanced cameras with Portrait mode and Portrait Lighting, and the highest quality video capture in a smartphone, iPhone 8 and iPhone 8 Plus enable the freedom of wireless charging, all with AR optimization like no phone ever before.”
Stunning New Glass and Aluminum Design
iPhone 8 and iPhone 8 Plus introduce a beautiful glass back design made with the most durable glass ever in a smartphone in three new finishes: space gray, silver and gold. The glass finish is made using a seven-layer color process for precise hue and opacity, delivering a rich depth of color with a color-matched aerospace-grade aluminum bezel, and is water and dust resistant.1
New Retina HD Displays
The new 4.7-inch and 5.5-inch Retina HD displays with the addition of True Tone adjust the white balance of the display to match the surrounding light for a more natural, paper-like viewing experience. The vibrant wide color gamut Retina HD display offers the best color accuracy in the industry. Redesigned stereo speakers are up to 25 percent louder and deliver deeper bass, enabling richer-sounding music, videos and speakerphone calls.
Introducing A11 Bionic
A11 Bionic, the most powerful and smartest chip ever in a smartphone, features a six-core CPU design with two performance cores that are 25 percent faster and four efficiency cores that are 70 percent faster than the A10 Fusion, offering industry-leading performance and energy efficiency. A new, second-generation performance controller can harness all six cores simultaneously, delivering up to 70 percent greater performance for multi-threaded workloads, giving customers more power while providing the same great battery life. A11 Bionic also integrates an Apple-designed GPU with a three-core design that delivers up to 30 percent faster graphics performance than the previous generation. All this power enables incredible new machine learning, AR apps and immersive 3D games.
Designed for AR
The cameras on iPhone 8 Plus are custom tuned for the ultimate AR experience. Each camera is individually calibrated, with new gyroscopes and accelerometers for accurate motion tracking. AR benefits from A11 Bionic, which handles world tracking, scene recognition and incredible graphics at 60fps, while the image signal processor does real-time lighting estimation. With ARKit, iOS developers are taking advantage of the world’s largest AR platform, creating games and apps offering fantastically immersive and fluid experiences that go far beyond the screen.
All-New Camera for Better Photos and Video
The world’s most popular camera gets even better, featuring an improved 12-megapixel camera with a larger and faster sensor, a new color filter and deeper pixels. A new Apple-designed image signal processor delivers advanced pixel processing, wide color capture, faster autofocus in low light and better HDR photos, while a new quad LED True Tone Flash with Slow Sync results in more uniformly lit backgrounds and foregrounds. All this adds up to outstanding photos with vibrant, realistic colors and more detail.
The new camera also delivers the highest quality video capture ever in a smartphone with better video stabilization, 4K video up to 60fps and 1080p slo-mo up to 240fps. The Apple-designed video encoder provides real-time image and motion analysis for optimal quality video. With iOS 11, both iPhone 8 and iPhone 8 Plus support HEIF and HEVC for up to two times compression and storage for twice the photos and videos.
iPhone 8 Plus features dual 12-megapixel cameras and introduces Portrait mode with Portrait Lighting, bringing dramatic studio lighting effects to iPhone, allowing customers to capture stunning portraits with a shallow depth-of-field effect in five different lighting styles.
Portrait Lighting is based on extensive research into the art and science of portraiture and core photographic lighting principles. It uses the dual cameras and the Apple-designed image signal processor to recognize the scene, create a depth map and separate the subject from the background. Machine learning is then used to create facial landmarks and add lighting over contours of the face, all happening in real time, giving customers even more power to express themselves through photography.2
Designed for a Wireless Future
The glass back design enables a world-class wireless charging solution. Wireless charging works with the established Qi ecosystem, including two new wireless charging mats from Belkin and mophie, available from apple.com and Apple Stores.
Apple gave a sneak peek of AirPower, an Apple-designed wireless charging accessory coming in 2018, which offers a generous active charging area that will allow iPhone 8, iPhone 8 Plus or iPhone X customers to simultaneously charge up to three devices, including Apple Watch Series 3 and a new optional wireless charging case for AirPods.
Featuring iOS 11, the World’s Most Advanced Mobile Operating System
ARKit powers immersive experiences on iPhone 8 and iPhone 8 Plus.
iPhone 8 and iPhone 8 Plus come with iOS 11, featuring incredible advancements to Portrait mode, while new effects make Live Photos more fun and expressive.
iOS 11 also brings augmented reality to hundreds of millions of iOS devices with a new platform for developers to build apps that let users place virtual content on top of real-world scenes. Siri debuts new male and female voices and can translate US English phrases into Chinese, French, German, Italian or Spanish.
Pricing and Availability
- iPhone 8 and iPhone 8 Plus will be available in space gray, silver and an all-new gold finish in increased 64GB and 256GB capacity models starting at $699 (US) from apple.com and Apple Stores and is also available through Apple Authorized Resellers and select carriers (prices may vary).
- Through Apple’s iPhone Upgrade Program, customers in the US can get iPhone 8 and iPhone 8 Plus, with the protection of AppleCare+, choose their carrier (no multiyear service contract required) and have the opportunity to upgrade to a new iPhone every year. The iPhone Upgrade Program is available for iPhone 8 and iPhone 8 Plus at apple.com and Apple Stores in the US with monthly payments starting at $34.50 for iPhone 8 and $39.50 for iPhone 8 Plus.3
- Customers will be able to order iPhone 8 and iPhone 8 Plus beginning Friday, September 15, with availability beginning Friday, September 22, in Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK, the US and US Virgin Islands.
- iPhone 8 and iPhone 8 Plus will be available in Andorra, Bahrain, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Greece, Greenland, Guernsey, Hungary, Iceland, India, Isle of Man, Israel, Jersey, Kuwait, Latvia, Liechtenstein, Lithuania, Malta, Monaco, Poland, Qatar, Romania, Russia, Saudi Arabia, Slovakia and Slovenia beginning Friday, September 29.
- Apple-designed accessories including leather and silicone cases in a range of colors will be available starting at $39(US). Lightning Docks in color-matching metallic finishes will also be available for $49 (US).
- Every customer who buys iPhone 8 or iPhone 8 Plus from Apple will be offered free Personal Setup in-store or online to help them customize their iPhone by setting up email, showing them new apps from the App Store and more.4
- Anyone who wants to start with the basics or go further with iPhone 8, iPhone 8 Plus or iOS 11 can sign up for free Today at Apple sessions at apple.com/today.
Images of iPhone 8 and iPhone 8 Plus
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- 1 iPhone 8 and iPhone 8 Plus are splash, water and dust resistant, and were tested under controlled laboratory conditions with a rating of IP67 under IEC standard 60529. Splash, water and dust resistance are not permanent conditions, and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.
2 Portrait Lighting launches in beta.
3 Based on a 24-month installment loan; full terms and conditions apply.
4 In most countries.
Apple Media Helpline
Is the iPhone 8 too old now? ›
Yes, iPhone 8 is absolutely still worth buying in 2023 — if you're looking for an affordable iPhone for the basics. Up until April 2020, when Apple stopped selling the iPhone 8, it was the newest iPhone that featured a smaller form factor and a home button.What is the main difference between iPhone 8 and iPhone 8 Plus? ›
The most obvious difference is the size of the phones, with iPhone 8 measuring in at 4.7-inches and iPhone 8 Plus at 5.5. The displays differ slightly in that iPhone 8 Plus has a higher pixel resolution than 8, making the images on screen appear exceptionally clear.What Year Will Apple stop supporting iPhone 8 Plus? ›
This period can increase to a total of seven years based on specific parts and availability. So from the above hypothesis, Apple will likely stop fully supporting iPhone 8 and iPhone 8 Plus around 2025. However, it's also possible that the company might decide to add a year or two of coverage.What phone is better than iPhone 8 Plus? ›
iPhone 11 Pro Max is a much faster and powerful phone too – a bigger battery, an extra 1GB of RAM, and a super-quick A13 Bionic processor mean that it will outperform iPhone 8 Plus in any task you set it.Are iPhones 8 still good? ›
That being said, you should still be able to get a couple of years of use out of the iPhone 8 at the time of writing this. If you're looking for a budget iPhone that still has some life left in it, the iPhone 8 will still be a good phone for you.Is iPhone 8 still good in 2022? ›
Yes, iPhone 8 is absolutely still worth buying in 2022 — if you're looking for an affordable iPhone that can run the latest apps. Up until April 2020, when Apple stopped selling the iPhone 8, it was the newest iPhone that featured a smaller form factor and a home button.When should I replace my iPhone 8? ›
As the battery gets older it may start to require charging more frequently, hold charge less well, or even start to shut down your phone unexpectedly. Once your iPhone's battery passes the 500 complete charges point it's probably time for it to be replaced.Is the iPhone 8 Plus still good in 2022? ›
Anything I've done with this iPhone has been able to handle it, I don't really like the home button design too much, it does make maneuvering throughout the UI a little slow, but the iPhone 8 Plus is still a decent performing phone in 2022.Why is iPhone Plus better? ›
The improved battery life and the large 6.7-inch display make the Plus a good option. The iPhone 14 Plus is great for people who just want a larger screen and don't mind missing out on the new features of the Pro and Pro Max, such as the Dynamic Island and always-on display.Do I need to upgrade my iPhone 8? ›
If you have an iPhone 8 and are considering upgrading, there are many reasons to say yes. A lot of those reasons are the same as why you should upgrade from the iPhone X. The processor is old, which could make it harder to use newer iPhone features that rely on machine learning.
What is the advantage of iPhone 8 Plus? ›
The iPhone 8 Plus shares a powerful foundation with the iPhone 8, but a few features give it a distinct advantage over its little brother. Its 12-megapixel dual camera is one of the best we've used, and its bigger battery means it'll stick around longer on a charge than the iPhone 8.Is iPhone 8 Plus still good in 2023? ›
Apple iPhone 8 and iPhone 8 series models will get updated till iOS 16 (will be released in September of 2022). And after that iOS 17 will come in 2023, so Apple will drop both iPhone 8 and iPhone 8 Plus users for iOS 17.Which iPhone is no longer supported? ›
Video: Watch Everything Announced at Apple's WWDC 2022 Event
This means any phones introduced in 2016 or earlier, including the iPhone 6S, iPhone SE and iPhone 7, won't be getting Apple software updates anymore. It's not an unexpected move, given that the company regularly retires software support on older devices.
None of the previous iPhone models support 5G and they will never be able to. That includes the iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max and the iPhone SE 2020.Should I keep my iPhone 8 Plus or upgrade? ›
Takeaway. If your iPhone 8 Plus's battery performance is slowing everything down, you can look into upgrading to the iPhone 12, which is now a much more affordable model than the iPhone 13 and 14. It's undoubtedly faster and lighter, with a bigger display, better camera, and 5G connectivity.Should I replace my iPhone 8 Plus? ›
If you still have the iPhone 8 series or an even older Apple phone, it's probably time for an upgrade. The five-year-old iPhone 8 and 8 Plus were the last Apple flagships to feature the classic iPhone design with large bezels and the Touch ID fingerprint scanner.Should I buy iPhone 8 Plus or 11? ›
Huge leaps in camera technology mean that iPhone 11 has a more versatile and capable camera – the dual-lens snapper on iPhone 8 Plus gives way to a 12+12-megapixel dual camera system with Ultra Wide and Telephoto lenses, and enhanced low-light capability.How many years iPhone 8 will get updates? ›
With an iPhone, you receive the latest software updates up to 6 years after the release of the device. That makes the iPhone durable and ensures that your older device lasts a long time.How long does iPhone 8 last? ›
Constant internet use of your iPhone 8 gives you about 12 hours of battery life. Audio playback gives you 40 hours and the phone has fast-charging capabilities of up to 50% in 30 minutes.How long does an iPhone 8 last years? ›
Overall, you can expect a regular iPhone to be in your life for somewhere between two and three years.
How do I know if I need a new iPhone? ›
- The battery won't hold its charge. ...
- Noticeable and persistent performance issues. ...
- You run out of storage space. ...
- Your iPhone is no longer supported by the latest iOS update.
|Apple Store screen repair (out of warranty)||Swappa Repair Network screen repair (average price)|
|iPhone 8 Plus||$169||$95|
From physical durability to a smooth operating system, a phone can reach its peak usage anywhere between two and three years. After this, and sometimes before, users consider the switch to a new model.How long does an iPhone 8 Plus last? ›
The iPhone 8 Plus battery gives you 2,691 mAh, with fast-charging at 50% in 30 minutes. Regular use of your iPhone 8 Plus gives you about 12 hours battery life. If you don't use the phone at all, it lasts about 21 hours. Music play gives you 60 hours of jam sessions and 13 hours of internet browsing.How much is iPhone 8 Plus worth 2022? ›
The average sale price for the 256 GB iPhone 8 Plus was $211 in December 2022, compared to $235 in July 2022. The average sale price for the 128 GB iPhone 8 Plus was $219 in December 2022, compared to $224 in July 2022.How long iPhone 8 Plus will get updates? ›
The iPhone 8 and iPhone 8 Plus were released alongside the iPhone X in 2017, meaning the smartphone is receiving at least five years of full software upgrades. The iPhone 6S and 6S Plus were compatible with iOS 15 last year, and that device was released in 2015 — good for six years of software upgrades.How do I transfer everything from my old iPhone to my new iPhone? ›
Once you have backed up your old iPhone into iCloud, turn on your new iPhone. Proceed in the setup process and connect the new iPhone to WiFi. In the “Apps & Data” -view, select “Restore from iCloud Backup” and sign in to iCloud. Choose the backup you want to restore and wait for the backup to finish.What happens if you don't Upgrade iPhone? ›
As a rule of thumb, your iPhone and your main apps should still work fine, even if you don't do the update. If you do find your apps slowing, though, try upgrading to the latest version of iOS to see if that sorts the problem. Conversely, updating your iPhone to the latest iOS could cause your apps to stop working.How can I upgrade my iPhone for free? ›
You're eligible to upgrade to a new iPhone once you've made 12 payments. Just trade in your current iPhone and start a new plan. ³ It's that easy.How much is a iPhone 8 Plus now? ›
The iPhone 8 Plus ranges between R5199. 00 - R6560. 00 on Phonetradr and come with a 12-month warranty in South Africa. Deal!
What are the negatives of the iPhone 8 Plus? ›
Disadvantages of Apple iPhone 8 Plus:
It weighs very heavy more than 200g. Supports only single SIM. No Quad HD display resolution. No fast charger provided in the box (and the optional one is expensive)
The oldest devices to be supported by iOS 15 are the iPhone 6s and 6s Plus.What is the oldest iPhone still supported by Apple? ›
Apple supports the last three versions of its operating systems for bug and security updates, so if your iPhone runs iOS 13 you should be ok. So that means Apple supports the iPhone 6s or newer when it comes to software updates.Which iPhones are discontinued 2022? ›
The company has reportedly discontinued production of iPhone 11, iPhone 12 Mini, and iPhones 13 Pro and Pro Max.Is the iPhone 8 Plus camera better than the 8? ›
While both phones have the same 12-megapixel standard camera with the same f1. 8 aperture, only the 8 Plus has a second telephoto camera. With this second camera you can take portrait shots with a depth-of-field, bokeh effect that adds a lot of drama.